Amazon: Geen marketeers, alleen toptechnici
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Andreas Weigend
Presentations:
Analyzing Customer Behavior at Amazon.com
Clicks, Clogs, and Customers: Predictive Modeling in E-business
Mining Online Customer Behavior
Uitspraken:
Amazon.com might be the world’s largest laboratory to study human behavior and decision making
E-Commerce 2020: Perspectives from Business ? Visions for Research ( 6 November, 2003)
http://www.wiwi.hu-berlin.de/iwi/internetoekonomie/_downloads/e_WeigendBerlin2003.pdf
Teaching Notes:
http://weigend.com/Teaching/Stanford/Notes/
Related (non-Weigend):
Lessons and Challenges from Mining Retail E-Commerce Data
http://www.cs.iastate.edu/~parekh/papers/mlj2004.pdf
Workshop on Implicit Measures of User Interests and Preferences
http://research.microsoft.com/~sdumais/SIGIR2003/SIGIR2003-ImplicitWorkshop.htm
KDD
http://www.mli.gmu.edu/teaching/fall-2003/KDD2003/PDFs/TOC.pdf