Trends in interactieve marketing

25 maart 2005, 21:49

Terwijl we ons het laatste jaar op marketingfacts nadrukkelijk hebben bezig gehouden met social networks, weblogs en rss, staan de nieuwe trends al weer voor de deur. Podcasting, screencasting, VOIP, folksonomy



Voice over internet protocol (VOIP) goes mainstream. Look at the growth of internet phone services like Skype and Teleo, and what increasing numbers of third-party providers are doing to develop offerings that complement these services (but also see this somewhat different view from Om Malik).


Cell phones look more and more like PDAs and vice versa. More and more people see this, too. Gosh, even I’ve been saying this (and this as well).

Marco Derksen
Partner bij Upstream

Oprichter/partner Upstream, Marketingfacts, Arnhem Direct, SportNext, TravelNext, RvT VPRO, Bestuur Luxor Live, social business, onderwijs, fotografie en vader!


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