Nieuwe 10 Minuten podcast :: Creativiteit

17 februari 2009, 10:00

10 Minuten :: Innovation GraveyardDeze 11e editie van de 10 Minuten podcast gaat over creativiteit. Centraal staat de definitie van Ken Robinson “Imaginative processes with outcomes in the public world that are: 1. original and 2. of value.” Aan de orde komen onderwerpen als waardecreatie, relevantie, interactie, ondernemen, de rol van strategie en de consequenties van de ‘conceptual age’.

Veel plezier met de nieuwe 10 Minuten :: Creativiteit en luister hoe Dirk Johan en Jeroen de Bakker bijna ruzie krijgen over wie wat bedacht heeft….

Show notes:

De genoemde boeken zijn: Ken Robinson (2001) – Out of Our Minds: Learning to Be Creative. Chicester: Capstone & Daniel Pink (2008) – A Whole New Mind: Why Right-Brainers Will Rule the Future. London: Marshall Cavendish Business.

Eerdere uitzendingen van de 10 Minuten podcast zijn:

I am a brand lover and marketing pioneer, at the nexus of creativity, business transformation and technology. For 20 years, I advised top-tier European companies on branding, disruptive business planning, go-to-market, growth strategy, PR, e-commerce, technology and startup culture. I co-founded and managed several upstarts and actively contribute to the rise of startups as an angel investor in tomorrow's economy. My last job was managing director Product & Growth audio at Talpa Network. Currently I combine a my role as managing partner of audio agency Airborne with being a board advisor at several innovative and creative companies. I started my career in advertising and in 1997 I co-founded Qi, the most successful digital branding agency in the Netherlands at the time. After 7 years we sold the company and I became managing director and director strategy & innovation at TBWA\​ Amsterdam. In 2010 I launched Lab1111, a creative company that develops digital communication products. One of our innovative initiatives became a separate company funded by SHIFT Invest, an impact investment company initiated by Rabobank, the World Wide Fund for Nature, Delft University of Technology, Wageningen University & Research Centre and Menzis. Over the years I have received numerous awards for creativity, innovation and effectiveness for international clients. In 2013 and 2019 I was mentioned as one of the best marketeers in the Netherlands, while in 2010, I received a Coq d'Honneur award from the Society of Advertising for my continuous efforts in spreading the digital word.

Categorie
Tags

3 Reacties

    Henk

    Podcast werkt niet, heb je een of andere Quicktime plugin voor nodig. Dus…not.

    Waarom geen open source formaat?


    17 februari 2009 om 13:04
    jeroendeb

    @ Henk :: klopt is Quicktime. Dan is beluisteren via iTunes ook geen optie neem ik aan… Excuses voor het ongemak, we gaan een oplossing verzinnen.


    17 februari 2009 om 13:33
    Henk

    Ik heb em; via VLC Videolan werkt hij.


    17 februari 2009 om 13:54

Marketingfacts. Elke dag vers. Mis niks!

Welke nieuwsbrief