On-Demand Advertainment: Push Finally Comes to Pull
As video-on-demand finally comes into its own, expanding to include content beyond boxing, movies and porn, advertisers are getting into the act with long-form advertainment-content that sells a product but is sufficiently appealing that customers want to watch it.
Marco Derksen
Partner bij Upstream
Oprichter/partner Upstream, Marketingfacts, Arnhem Direct, SportNext, TravelNext, RvT VPRO, Bestuur Luxor Live, social business, onderwijs, fotografie en vader!