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Gamers Gaining Ground

Bas Verkes (Consultant), Cijfers en feiten

Strategy Analytics projects that there will be 89 million advanced game console users worldwide by the end of this year. NPD Techworld estimates that $5.5 billion was spent on game console games last year.

Strategy Analytics estimates that the number of advanced game console users worldwide grew by 129% last year totaling 56.3 million by the end of 2002. Strategy estimates that this total will rise by 58% this year to 89 million by the end of the year. Strategy also notes that 75% of these advanced game console users have Sony’s PlayStation 2, 13% have Nintendo’s GameCube and the remaining 12% have Microsoft’s Xbox.
Game consoles have indeed risen in popularity. As NPD Techworld determined in January 2003, console game sales rose by $9 million between 2001 and 2002 while computer game sales declined by $35 million during the same time period.
Bron: Emarketer 27 februari 2003


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